I’m a product designer with 5 years of experience driving impact across mission-driven organizations.
My work has enabled PKR 1Bn+ in disbursements, 90% faster financial operations, and supported 2,500+ small businesses. Previously, my designs powered PKR 85M+ in remittance transactions and unlocked PKR 9M in savings through employee experience improvements.
My motto in life is to take on things that truly make me happy and challenge me in new ways.
In my career, I've always leaned on a few basics
Skills
Values
Product Design
I like figuring out how things flow, designing with assumptions, constraints and handling edge cases.
Design Systems
I like building foundations for consistency and speed. I design with the future and scale in mind - and revisit my assumptions.
Sense-Making
I’m drawn to unclear problems that don’t come with answers. I like to figure out and move with clarity.
Service Design
Zooming out to design the full ecosystem helps me look at the bigger picture and create shared knowledge.
I’m Afira, a designer, strategist and more.
I’m a product designer with 5 years of experience driving impact across mission-driven organizations.
My work has enabled PKR 1Bn+ in disbursements, 90% faster financial operations, and supported 2,500+ small businesses. Previously, my designs powered PKR 85M+ in remittance transactions and unlocked PKR 9M in savings through employee experience improvements.
My motto in life is to take on things that truly make me happy and challenge me in new ways.
In my career, I've always leaned on a few basics
Skills
Values
Product Design
I like figuring out how things flow, designing with assumptions, constraints and handling edge cases.
Design Systems
I like building foundations for consistency and speed. I design with the future and scale in mind - and revisit my assumptions.
Sense-Making
I’m drawn to unclear problems that don’t come with answers. I like to figure out and move with clarity.
Service Design
Zooming out to design the full ecosystem helps me look at the bigger picture and create shared knowledge.
I’m Afira, a designer, strategist and more.
I’m a product designer with 5 years of experience driving impact across mission-driven organizations.
My work has enabled PKR 1Bn+ in disbursements, 90% faster financial operations, and supported 2,500+ small businesses. Previously, my designs powered PKR 85M+ in remittance transactions and unlocked PKR 9M in savings through employee experience improvements.
My motto in life is to take on things that truly make me happy and challenge me in new ways.
In my career, I've always leaned on a few basics
Skills
Values
Product Design
I like figuring out how things flow, designing with assumptions, constraints and handling edge cases.
Design Systems
I like building foundations for consistency and speed. I design with the future and scale in mind - and revisit my assumptions.
Sense-Making
I’m drawn to unclear problems that don’t come with answers. I like to figure out and move with clarity.
Service Design
Zooming out to design the full ecosystem helps me look at the bigger picture and create shared knowledge.